Alternatively, you can set up another sender but you must be a first degree connection with person you’d like to add as a sender. By default, you can select yourself as a sender. The sender plays a big role in representing both your brand and the reader’s experience with your InMail message. Choose a descriptive name that will make sense to everyone on your team. Then you will be prompted to name the campaign. If you have an existing Company or Showcase Page, you can link it to the account here. Select a memorable name for your account and your local currency. Navigate to Campaign ManagerĬampaign Manager is the hub for all of your LinkedIn marketing campaigns, including Sponsored InMail. Here’s a quick overview of LinkedIn’s messaging experience. Need an even more visual guide? Check out our LinkedIn Sponsored InMail course on, hosted by our Senior Product Marketing Manager Irina Skripnik. What’s more, Sponsored InMail will only reach members only when they are active on the LinkedIn site.įollow this visual guide to get started with your first Sponsored InMail campaign on LinkedIn. LinkedIn Sponsored InMail helps marketers break through the limitations of traditional email marketing by delivering personalized messages within the uncluttered LinkedIn inbox environment. You hope the message will survive shark attacks and storms to reach the right person-but deep down you know the odds aren’t in your favor. Sending marketing emails can sometimes feel like putting messages in bottles and tossing them in the ocean.

Linkedin in mail ads